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in the media

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"To accomplish great things, we must not only act, but also dream, not only plan, but also believe."
Anatole France,
Nobel Laureate for Literature
"Our first priority should be the people who work for the companies, then the customers, then the shareholders."
Richard Branson,
Chairman, Virgin
"Good ideas are not adopted automatically. They must be driven into practice with courageous patience."
Admiral Rickover,
Father of the Nuclear Navy
"Wherever you see a successful business, someone once made a courageous decision."
Peter F. Drucker
"Create a cause, not a business."
Philip Kotler,
Marketing Insights from A to Z
"The best way to hold your customers is to constantly figure out how to give them more for less."
Jack Welch,
Retired CEO of GE
"The customer is the only one who can fire us all."
Sam Walton,
Founder of Wal-Mart
"Don't advertise the brand, live it."
Philip Kotler,
Marketing Insights from A to Z
"You'll never have great customer relations till you have good employee relations."
Walt Disney
"It is customers, not goods, that are in short supply."
Philip Kotler,
Marketing Insights from A to Z

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